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Interesting article from econsultancy on how retail giant Tesco is using Social media…. Earlier this month I analysed the way that Walmart uses social media to engage with its customers, finding that it has built up a large following on each of the major social networks with the exception of Google+. By way of [...]
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Here’s a round up of some of the most interesting digital marketing stats seen this week. Stats include mobile email, Heinz’s Facebook product launch, email customer service, US Christmas shopping trends and consumers’ indifference to cookies.. For more digital stats, see our comprehensive Internet Statistics Compendium. Consumers love mobile email Almost 10% of consumers use [...]
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Here are some hints and tips on how to compile the perfect tweet….
More »The relationship between marketers and social media has blossomed in the past several years. And for good reason: in the past several years, social has cemented itself as one of the most popular and prominent digital channels. For many companies, that has led to increased investment and the establishment of organization-wide best practices. But just [...]
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On the 21st of March 2006, Jack Dorsey sent the first public tweet into the world (“just setting up my twttr”). Can you believe that was 6 years ago today? Dorsey was evidently one of the key people in the early days of Twitter, and today he still serves as the company’s executive chairman and [...]
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